This week we are talking all about taking action.
If you want your content to actually impact someone, and to help them get results, then they need to take action.
Plain and simple.
They have to do something with your content as soon as possible.
You never really “get” something, you never truly learn it, until you DO it.
So, every time you create a piece of content… be it free or paid… make sure you think about the action that you want them to take with it.
Be clear to them, tell them exactly what they need to do with it, and encourage them to share the results of their implementation with you.